Pamela Tyus-Smith is a seasoned professional with over 30 years in media, marketing, and event management, known for her strong commitment to community engagement. Raised in Altadena, she has led major initiatives connecting diverse communities through strategic outreach and impactful events. Now serving as a Community Relations Specialist at L.A. Fire Justice, Pamela continues to champion advocacy and inclusion. She is a board member of the Rose Bowl Legacy Foundation and an active mentor with the Big Brothers Big Sisters Mentorship Program. Her work reflects a deep dedication to service, cultural awareness, and building meaningful connections that uplift communities.
Why did you join the LA Fire Justice team?
The town I was raised in has been completely decimated, all due to negligence. The fire that tore through Altadena didn’t have to happen—it was preventable. I want to ensure that there is justice and accountability for all affected.
What is your favorite thing to do in LA?
Concerts, concerts, and more concerts! LA has some very unique concert venues that attract top notch talent. I average about 20 concerts per year!